NEWS

An ode to their enduring partnership, the two brands have released a new pink drink and conversation card game that will be available for a limited time only

Singapore, 25 July 2022 – Tech-enabled coffee chain Flash Coffee and delivery platform foodpanda are celebrating their long-standing partnership this International Friendship Day (30 July) with the launch of a brand new pink drink. Named the Strawberry Nutella, this limited time offer is a delicious, icy concoction where refreshing strawberry meets luscious nutella sauce, topped with smooth milk foam. 

Between 30 July and 31 August, customers who order at least one Strawberry Nutella within a minimum purchase value of $22 via foodpanda delivery or foodpanda pick-up will also receive an original set of Friendship Conversation Cards that was specially designed and produced by the two brands.  

“Innovation has always been core to what we do at Flash Coffee. As consumer needs and demands continue to evolve in this experience economy, we too are always looking at new ways to elevate our offerings,” said Sahil Arora, Managing Director of Flash Coffee Singapore. “We’re excited to embark on this new campaign with foodpanda to expand our high-quality specialty coffee range and continue providing our customers with the best flavours and experiences possible.”

“Beyond providing utmost convenience, we want our customers to enjoy special perks when they order from foodpanda – and that includes being able to try new, exclusive flavours that are not available elsewhere. We also know that good coffees are better enjoyed with a side of great conversations, which is why we are extremely excited to partner with Flash Coffee on the Friendship Conversation Cards to elevate customers’ experience of enjoying their favourite Flash Coffee beverages. Through such collaborations, we hope to continue to deliver a differentiated experience and engage with our customer in a meaningful way.” said Laura Kantor, Marketing and Sustainability Director of foodpanda Singapore.

The Strawberry Nutella will retail exclusively in all Flash Coffee outlets, on the Flash Coffee app and on foodpanda, with prices starting at $4.80 for a small drink. The Friendship Conversation Cards feature foodpanda’s adorable mascot Pau-Pau and constitute a series of question cards to help players share fun stories, memories and aspirations. From light ice breakers like “What’s your number one karaoke song?” to open-ended questions like “How do you deal with difficult situations?”, players will not only be entertained, but enjoy deeper and more meaningful conversations with each other. There are also dynamic action cards like “Deflect”, “Divulge” and “Surprise Attack” to keep the game exciting and engaging. 

For hi-res images, please download them from this link.

For more information on Flash Coffee’s locations, please visit https://flash-coffee.com/sg/. The Flash Coffee app can also be downloaded on Apple Store and Google Play Store.

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About Flash Coffee
Flash Coffee is a tech-enabled coffee chain that serves an award-winning menu of high-quality drinks at affordable prices. Its unique coffee menu curated by World Barista Champions across Asia sets it apart from conventional cafes and quick service brands. Customers can use the Flash Coffee app (download here) to order and pay online, choosing to pick up orders from one of the brand’s iconic yellow storefronts, or order for delivery through major platforms in each market. 

Launched in 2020, Flash Coffee now operates 250 stores in six markets across Asia Pacific – Singapore, Indonesia, Thailand, Taiwan, Hong Kong, and South Korea. Flash Coffee is  backed by global AAA tech investors such as Rocket Internet, Delivery Hero, White Star Capital, Global Founders Capital and Conny & Co. 

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About foodpanda
foodpanda is a leading delivery platform in Asia dedicated to bringing consumers a wide range of food, groceries and more, quickly and conveniently. Powered by technology and operational excellence, foodpanda is spearheading the growth of quick-commerce (q-commerce) across the region with its network of retail partners, as well as pandamart cloud stores to provide more on-demand options beyond the millions of food delivery options. foodpanda operates in more than 400 cities across 11 markets in Asia – Singapore, Hong Kong, Thailand, Malaysia, Pakistan, Taiwan, Philippines, Bangladesh, Laos, Cambodia, Myanmar. foodpanda is a subsidiary of Delivery Hero, a global leader of the food delivery industry.

For more information, visit www.foodpanda.com 

Media enquiries:
Tiara Robyn Chew
PR & Communications Manager, Flash Coffee Singapore
[email protected] | [email protected] 

Katrina Khoe
Senior Manager, foodpanda Singapore
[email protected] | [email protected]